What Is a Metric—And Why It’s the First Thing You Should Figure Out

Let’s start here:
You’re selling a product. Or a service. Maybe both. You’re making moves—but you’re not sure what’s working. That’s where a metric comes in.

A metric is a number that gives your work direction. It’s not just what you’re doing—it’s how you know if it’s working.

Here’s the thing:

If you’re not tracking it, you’re guessing.

Why Metrics Matter: 

• They focus your energy

• They turn ideas into action

• They give you permission to stop doing things that aren’t working

Whether it’s enrollments, bookings, sales, or subscribers, starting with the right metric sets everything else in motion.

Need help picking yours?

Download our free worksheet:
👉 [Get the Metrics to Revenue Worksheet]